Despite a massive recession,
Ecommerce growth has been skyrocketing over the last ten years. Online sales have
steadily continued to grow. Gone are the days of sitting around and waiting for
customers to walk through the front door to make a purchase. In this day and
age, there is no reason why every single brick and mortar business shouldn’t
have an Ecommerce website enabling them to open their doors not only to the
local community but to the entire world.
While it can be fun to walk around
a physical store, see and touch all of your desired items, the convenience of
online shopping is unsurpassed.
Entrepreneurs have many reasons
for starting an ecommerce business. For some, they have a passion for a
particular product, product category, or hobby. Knowing what to sell is an
integral part of the plan from the start. But other entrepreneurs may be more
passionate about online marketing or customer service than about a particular
product category.
Consumer electronics represent one
of the most popular categories for online purchases in general.
While it is probably not a good
idea to try and take on mass market, multichannel retailers — i.e., Amazon,
Walmart, and Best Buy— by selling the very same tablets, MP3 players, and
iPhone cases, new ecommerce businesses may find
success focusing on hard-to-find electronics and accessories (that shoppers
won’t be able to buy at the local big box stores) or on unique items that are
not offered at other retailers.
Following the theme of
hard-to-find or unique products and accessories, new online jewelry retailers
probably won’t want to begin by offering products identical to or even similar
to the rings, necklaces, earrings, and watches that much larger competitors
regularly offer. Rather, it could be far better to focus on what are sometimes
called long-tail products for which there is less established competition.
Apparel and accessories, including
belts, hats, and even ties, is a broad category with a significant number of
opportunities for new businesses. A well-managed online store that could offer
quick turnaround could do well in the space, and this is just one of thousands
of specialty apparel and accessory ideas for new ecommerce businesses.
Sales of toys, hobby supplies, and
similar items rose about 13 percent during the 2013 holiday season, the growth
may indicate a good opportunity for new, specialty online retailers.
Businesses--including small
businesses--are waking to the fact that they need to look beyond their borders.
2014 will be a year of exponential growth in global e-commerce. Consumers want unique, original products and
businesses need to be able to deliver that in increasingly creative--and
profitable--ways. In 2014 we will see more businesses empower customers with
the ability to personalize, modify, or design the products that they want to
purchase.
Better e-commerce means a
memorable shopping experience for consumers with more options, better services,
and lower prices. And it's a win for businesses, too, because it means happier
customers, smoother online functions, and more growth opportunities.
Websoft Technology Solutions (P) Ltd
681, Aggarwal Millennium Tower – 2
Netaji Subhash Place, Pitampura, Delhi-110034
Ph: 09711195821 / 011-47491168
E – Mail: info@websofttechnologysolutions.com
Visit us at: www.websofttechnologysolutions.com
SKYPE ID – websoft02
681, Aggarwal Millennium Tower – 2
Netaji Subhash Place, Pitampura, Delhi-110034
Ph: 09711195821 / 011-47491168
E – Mail: info@websofttechnologysolutions.com
Visit us at: www.websofttechnologysolutions.com
SKYPE ID – websoft02